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Can a watch originally dismissed as "The Beast" for its massive proportions actually be the most practical entry point into the world of Audemars Piguet in 2026? While its 42mm and 44mm case sizes o … read more

In 1972, legendary designer Gérald Genta spent exactly 24 hours sketching a timepiece that would eventually save the Swiss watch industry from the brink of collapse. You likely recognize that the aude … read more